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South Ayrshire

Council area

South west Scotland. 112,280 people in 1,224 square kilometres.

Open in map

Deprivation by neighbourhood

Scottish Index of Multiple Deprivation 2020v2

Most deprived 10%Least

28 of South Ayrshire’s 153 neighbourhoods are in Scotland’s most deprived 20%.

Average house price
£171,905
Up 8.5% in a year
HM Land Registry · Jul 2026
Median full-time pay
£43,076
86th highest of 348
ONS earnings survey · 2025
House price to pay
4.0×
8th most affordable of 348
Worked out by Open Index
Population
111,533
103rd lowest of 361
ONS Census 2021 · 2021

How South Ayrshire compares

Each dot is a council. The black line marks the middle one.

South AyrshireMiddle
Average house price360 areas, UK · Jul 2026
Average house price: every council in UK360 areas from £115,401 to £1,232,640. The middle area is £272,474. South Ayrshire is £171,905.
£171,90534th lowest
Annual price change360 areas, UK · Jul 2026
Annual price change: every council in UK360 areas from −20.7% to 12.8%. The middle area is 2.3%. South Ayrshire is 8.5%.
+8.5%joint 11th strongest
Median full-time pay348 areas, Great Britain · 2025
Median full-time pay: every council in Great Britain348 areas from £29,805 to £57,396. The middle area is £38,490. South Ayrshire is £43,076.
£43,07686th highest
House price to pay348 areas, Great Britain · 2025
House price to pay: every council in Great Britain348 areas from 3.1× to 23.4×. The middle area is 7.3×. South Ayrshire is 4.0×.
4.0×joint 8th most affordable
Population361 areas, UK · 2021
Population: every council in UK361 areas from 2,053 to 1,144,919. The middle area is 143,926. South Ayrshire is 111,533.
111,533103rd lowest

Every council ranked: average house price, annual price change, median full-time pay, house price to pay and population.

House prices since 2004

Monthly average house price, smoothed. South Ayrshire’s is 2.3 times its 2004 level, slower than Scotland’s.

House prices since 2004Average house price each month for South Ayrshire, Scotland, United Kingdom, January 2004 to July 2026. Source: UK House Price Index.
House prices since 2004
MonthSouth AyrshireScotlandUnited Kingdom
Jan 2004£74,780£76,662£126,179
Jan 2005£98,956£90,440£138,759
Jan 2006£114,923£105,257£147,360
Jan 2007£120,885£121,923£162,825
Jan 2008£137,811£133,172£171,137
Jan 2009£123,831£119,792£144,840
Jan 2010£121,028£124,112£154,268
Jan 2011£121,150£124,856£154,113
Jan 2012£119,810£120,989£152,831
Jan 2013£111,343£117,973£154,495
Jan 2014£115,604£122,220£164,137
Jan 2015£122,648£129,869£175,636
Jan 2016£118,438£131,634£189,268
Jan 2017£119,865£133,141£198,276
Jan 2018£126,872£141,353£206,844
Jan 2019£125,018£144,124£210,317
Jan 2020£128,759£147,731£213,657
Jan 2021£142,012£157,866£228,417
Jan 2022£159,331£173,589£248,031
Jan 2023£159,880£175,092£260,941
Jan 2024£162,418£179,248£255,972
Jan 2025£165,220£185,315£264,936
Jan 2026£167,475£189,118£268,862
Jul 2026£171,905£196,349£272,611

Wards in South Ayrshire8

Middle areas in South Ayrshire27

Constituencies mostly in South Ayrshire2

Neighbourhoods in South Ayrshire155
South Ayrshire in brief

South Ayrshire’s average house price was £171,905 in July 2026.

Full-time workers living in South Ayrshire earned a median of £43,076 in 2025.

A home in South Ayrshire costs 4.0 times local full-time pay.

South Ayrshire had 111,533 usual residents at the census.